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Summary of Transcript:
Aubry Marcus is the founder of Onnit, a fast-growing human performance company which he built and sold with Joe Rogan. His parents were models of greatness, giving him a craving desire for knowledge and a thirst for testing himself to see what he’s capable of. This led him to his first psychedelic medicine journey, which sparked his passion for psychonautics and exploring the inner aspects of who we are. His driving desire was to be big but now his mission is to serve the world in the best way possible. He’s currently working on a plan which starts with the self, recognizing that to help the world, one must first help themselves.
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Summary of Description:
Aubrey Marcus founded Onnit in 2010, which focused on providing its customers with supplements and equipment to achieve ‘Total Human Optimization’. The company rapidly achieved success after the release of Alpha BRAIN and partnering with Joe Rogan. Aubrey stepped down as Onnit’s CEO in 2020 and founded the coaching platform ‘Fit For Service’ and hosts the ‘Aubrey Marcus Podcast’. The podcast covers topics such as personal growth, self-awareness, relationships, and business advice. Aubrey is also the author of ‘Own the Day, Own Your Life.’
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Aubrey Marcus and the Search for ‘Total Human Optimization’
Aubrey Marcus is a name that has become synonymous with the pursuit of excellence and self-improvement. His journey of discovery and success has been nothing short of remarkable, and in a recent interview, we had a chance to explore the different facets of his life, from his mission to his business success and personal relationship advice.
Your Mission & Early Context
Aubrey began by sharing his mission, stating that he was looking for ways to optimize his life and become the best version of himself. He explained how his early experiences with psychedelics and spirituality led him on this path of self-discovery, and his fascination with the human mind and body motivated him to find ways to improve his physical and mental health.
The Influence of Your Parents
Aubrey also spoke about the influence of his parents on his development, particularly his father, who himself was on a journey of self-discovery. He explained how their honesty and authenticity inspired him to live his truth and be vulnerable with others.
How to Become Self-Aware
In discussing the various ways to achieve self-awareness, Aubrey emphasized the importance of mindfulness and meditation. He said that by practicing awareness, one can tune into their intuition and gain insight into their true desires and purpose.
Your Vision Quest
One of the more intriguing topics that Aubrey touched on was his experience with a vision quest. He explained how this ancient Native American practice involved going into the wilderness alone for a set period of time to connect with oneself and nature.
Meeting Joe Rogan & Building a Company with Him
Aubrey’s partnership with Joe Rogan was undoubtedly one of the most significant factors in his success. He spoke about how their shared interests in fitness, nutrition, and spirituality led to the founding of Onnit, a company that has become a leader in the sports supplement industry.
Advice for Businesses that Think They’re ‘Too Late’
When asked what advice he would give to businesses that feel like they’re too late to make an impact, Aubrey emphasized the importance of authenticity and passion. He said that if you truly believe in your mission and are willing to put in the work, success is possible at any stage of the game.
Love & The Truth About Polyamory
Aubrey also shared some insights on his experience with polyamory, and how it revealed to him the importance of open communication and honesty in relationships. He spoke candidly about the challenges of navigating multiple partners, but also how it allowed him to explore different aspects of himself and his desires.
How to Make Any Relationship Work
Aubrey’s relationship advice centered on the importance of self-awareness and personal growth. He emphasized the need for each partner to maintain their individuality while also being attentive to their partner’s needs and desires.
The Thing You’re Doing Wrong That You Need to Fix
In discussing the things that people often do wrong when it comes to personal growth, Aubrey emphasized the need to focus on progress rather than perfection. He said that by setting achievable goals and making consistent efforts toward them, one can create a cycle of positive reinforcement that leads to lasting change.
Fit for Service
Finally, Aubrey spoke about his latest venture, Fit for Service, a coaching platform that combines fitness, mindfulness, and community to provide a holistic approach to self-improvement.
Conclusion
Aubrey Marcus’s journey has been an inspiring one, filled with challenges, setbacks, and triumphs. However, through it all, he has remained committed to his mission of achieving total human optimization and helping others do the same. His insights on business success, personal growth, and relationships offer valuable lessons for anyone looking to improve their lives and become the best version of themselves.
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Source Description
Aubrey founded Onnit in 2010. The company was built upon the philosophy of providing its customers with the supplements and equipment necessary to achieve ‘Total Human Optimization’. It was the release of the nootropic Alpha BRAIN in 2011 and the partnership with Joe Rogan that Onnit began to achieve rapid success. Aubrey stepped down as Onnit’s CEO in 2020 and since then founded the coaching platform ‘Fit For Service’, as well as hosting the ‘Aubrey Marcus Podcast’.
Topics:
0:00 Intro
02:03 Your mission & early context
17:14 The influence of your parents
29:34 How to become self-aware
32:15 Your vision quest
36:03 Meeting Joe Rogan & building a company with him
46:37 Advice for businesses that think they’re “too late”
01:01:13 Love & the truth about polyamory
01:21:21 How to make any relationship work
01:38:17 The thing you’re doing wrong that you need to fix
01:45:06 Fit for Service
01:49:55 The last guest’s question
Aubrey:
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